The business world is moving away from "belly-to-belly" interactions and traditional advertising. Companies are forced to engage with prospective customers first online - the vast majority through social media, mobile apps, blogs, and live chat - before ever meeting in person. Yesterday's marketing advice no longer applies to today's tech-savvy, mobile-first, the social-media-addicted consumer. The new sales environment demands that you meet consumers where they are and close them - quickly. Internet Marketing Bible gives you an actionable blueprint for capturing Internet leads and turning them into customers.